Beyond Meat stock falls after conclusion of McDonald’s McPlant test
Shares of Beyond Meat fell 6% in morning trading after J.P. Morgan said McDonald s ended its U.S. test of the McPlant burger, which uses Beyond s meatless patties.
The fast-food giant confirmed to CNBC Thursday that the McPlant test concluded as planned. Neither McDonald s nor Beyond Meat has announced any plans for additional testing or a nationwide launch.
via www.cnbc.com
Reminds me of the scene in Barbarians at the Gates in which the RJR-Nabisco boffins reveal that their new smokeless cigarettes taste “like a turd.”