The Three Personalities of America, Mapped – CityLab

A few years ago, Jason Rentfrow, a psychologist at the University of Cambridge, dug into a question that has captivated him for decades: Do different places have different personalities? Do people in Los Angeles, for instance, have measurably different temperaments than the residents of Augusta, Georgia? If so, what does that mean for both places? Rentfrow decided to test these questions on a phenomenon that has captivated all of America lately: The rise of Donald Trump.

via www.citylab.com